Lubin Travel Courses
Classrooms Without Borders
Professionals entering today's global economy require a well-rounded business education that fuses contemporary disciplines with international applications and hands-on experience. As a result, ³Ô¹ÏÍ·Ìõ911's Lubin School of Business is committed to providing global learning opportunities for all graduate and undergraduate students.
In addition to a full slate of long-term study abroad programs, Lubin provides unique opportunities for students to gain short-term international academic experience through fully credited BBA and MBA courses. Lubin Travel Courses are organized by the Lubin Center for Global Business Programs in cooperation with the Departments of Accounting, Finance and Economics, Legal Studies and Taxation, Management, and Marketing. Students attend classes, interact with professors, tour company facilities, meet with governmental leaders and participate in roundtable workshops conducted by globally recognized academics—all in an informal educational setting.
Most Lubin Travel Courses are scheduled during spring break, winter break, or during summer months. Courses include pre-trip classroom instruction, followed by 10-14 days of on-site workshops led by full-time Lubin faculty. Students earn full academic credit for all Lubin Travel Courses.
Fall 2025 Lubin Travel Course
International Marketing Field Study to Brussels/London
Dates Abroad: January 2026
Attributes: AOK2
The International Marketing Field Trip to Brussels and London will study the effects of European integration and culture on marketing activities in Europe, the marketing activities of US firms in the EU, and the future of the European Union, including the withdrawal of the UK (Brexit). Students will meet with business executives, educators, and government officials to discuss international marketing and business practices. Students will study cultural values and norms in Belgium and England and participate in various cultural activities. In addition to classroom presentations by representatives of international organizations and companies, students will be provided with readings, case studies, and other instructional material via Classes.